For welfare organisation Welzijn Capelle, I am training the volunteers and staff on a very relevant topic: how to recognize fake news? Using some basic ground rules, combined with simple scientific insights and methods, I help the participants to sort out what is real and what not. The workshop also covers topics such as social media and AI.
In october 2023 I started working for the City of Leiden as interim communications consultant. Communicating with the inhabitants of Leiden, advising eldermen and the Major on themes such as asylumseekers, Ukrainian refugees and other topics, has been really interesting so far.
I am really proud to take on this volunteer position: member of the board of Yacht Club Hellevoetsluis, or as it is own in Dutch: Watersportvereniging Hellevoetsluis. Watersportvereniging Hellevoetsluis is an active sailing club with over 400 members, located in Hellevoetsluis, on the Haringvliet, with easy access to the Dutch coast and the North Sea. I will be responsible for communications and external affairs. Happy sailing!
I am excited to work for a new customer this year: the City of Zaanstad. For the city I am working on communications campaigns regarding city development, infrastructure projects, social mobility and covid19 vaccination.
This year I was proud to work for the Algemene Rekenkamer, the independent organization that oversees the spendings and effectiveness of government policy. For the Algemene Rekenkamer I made an analysis of their key performance indicators and worked on a proposal for a performance dashboard.
For the City of the Hague I worked on the initiative to develop the tech/AI scene in the city of the Hague. By organizing hackathons, issuing (inter)national publications on “data science for good” and working together with other stakeholders in and around the city, I was proud to contribute to this goal.
Recently, I started working for incubator WorldStartup, located in the city of the Hague. For WorldStartup I provide marketing & communications support for their scale up program “Frank & the Backs”.
I was proud to work on the PR and Marcom of this season’s ClimateLaunchpad competition again. Since 2016, I’ve been involved in organizing the biggest green business competition in the world. This year was different, as we had to mutate this worldwide competition in a digital one. With awesome speakers, jury members and winners, we managed to grow the competition to 60 countries this year, with over 3.000(!) participating teams.
Op 11 September was ik spreker in de SWOCC masterclass “Verdiende Aandacht”, samen met Klaas Weima MSc RM en Peeter Verlegh. Op basis van de analyse van 500 Effie cases heb ik in kaart gebracht welke factoren in campagnes aandacht genereren. Wil je meer weten over de inhoud? Stuur me een berichtje!
Naar aanleiding van het artikel “Merken in crisistijd”, werd ik door het The Hague Convention Bureau uitgenodigd om hun webinar te hosten “How are Destination Marketing Communications strategies evolving in Corona time?” With 4 international panelists and over 100 international participants, it was great to moderate interesting content on (city)marketing during Corona-time.
